HOW TO PLAN PHOTOSHOOT

 HOW TO PLAN A PHOTOSHOOT

Step 1: Develop a Good Concept

The first step of conducting a photoshoot is coming up with a concept. Whether it’s fashion photography, portrait photography, or just a personal photo session with a family member, the concept should ideally drive all other creative and practical decisions.

  1. Start with a stylistic or thematic jumping point. Is there a movie, TV show, or book that you would like to emulate? A certain or mood or feeling you’d like to evoke? Do you want to shoot in color or black-and-white?
  2. Search for images that relate to your jumping-off point.
  3. Set up a mood board or create a Pinterest page with images that relate to your concept. These images will help inform the look, styling, and mood of your photography session
Step 2: Pick the Right Location

Once you’ve gathered a bunch of great photos to use as a reference, it’s time to figure out where you want your photo shooting to occur. Determining where to conduct a professional photoshoot can be tricky. Here are some questions to ask yourself:

  1. What type of set best compliments your concept? Is it a set that already exists, or a custom set that you need to create yourself?
  2. If you are renting a location, how much does it cost? Will the cost of your location eat into other items in your budget, such as paying a stylist or a makeup artist?
  3. What type of light source will there be on the day of the shoot? Is there natural lighting, or will you need to use artificial light?


Step 3: Pick the Best Equipment for Your Photoshoot

Now that you have your concept and your location, it’s important that you have the right type of equipment on your shoot day. Though you should feel free to experiment with different equipment to achieve distinct looks, here are some helpful tips for conducting specific types of photoshoots:

  • Portrait photography. In portraiture, the focus is generally on the subject’s face. A portrait photographer should make sure they have a camera that can capture a person’s facial expressions clearly, especially if they’re shooting a headshot or family portraits. Film, mirrorless, and DSLR cameras allow creative flexibility while also providing high-resolution image quality. Learn more about portrait photography in our complete guide here.
  • Wedding photography. Wedding photography requires a professional photographer to know how to capture a variety of different moments without a lot of time for set-up. Wedding photographers, for instance, should be sure to pack a variety of lenses that be used for different parts of the wedding. A wide-angle lens is useful for group and landscape shots, whereas a prime or macro lens might be needed for specific high-drama moments, such as cutting the cake or the first dance.

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